Overview:
This webinar will provide an in-depth understanding of the Federal False Claims Act, Federal Anti-Kickback, and Stark laws, and discuss how marketing activities can trigger either or both.
It will also
provide the basic building blocks you will need to develop and maintain
your company’s precious commodity - your reputation - and eliminate
exposure to fraud charges based on marketing practices. It will also
cover the practical requirements and operations, principles of
compliance, and the basic elements that every business has to have to
reduce civil and criminal liabilities and economic sanctions.
Why you should Attend:
On completing this webinar, you will have an understanding of
anti-kickback regulations, Stark laws, and compliance issues that shore
up company weaknesses in marketing. You will know how to implement
mandatory internal controls to reduce exposure to risks. The course
includes a case study discussion of how a company's marketing efforts
exposed an organization to many vulnerabilities.
This session
will benefit all functional groups who have data protection
responsibilities, marketing responsibilities, or need to understand the
basics of compliance.
Areas Covered in the Session:
- Federal False Claims Act
- Federal Anti-Kickback Statute
- Federal Anti-Referral Law (Stark I & 2)
- Introduction to basic compliance as an effective tool
- Case study about an organization and how their marketing efforts exposed the organization to vulnerabilities
Who Will Benefit:
- Hospital Executives, Particularly CEO's, COO's, CFO's, CNO's, and CMO's
- Physicians
- Physician Practice Managers
- Other Healthcare Provider Executives